How do you assure your quotes are better than those of close competitors whilst satisfying market rates and all so too keeping tabs on inhouse situation?
With business (private or public) - as human resource strategy - we look to invest in people who will influence mass via sciences that look to shape other resources into tangible utility for mass insertion.
Mass communication in business is key. Your business is as good as what others say about it. Aside from norms in respective field, this function can be exploited via less tech savvy regimens as such that go into conventional marketing efforts. Use for words in a politically fueled environment is bound...
Industries without expansion moreso tend to retain a feature business scenery with regurgitation of specific attributes that keep those at the top firmly there (thus monopoly, monopsony spaces)...
